House prices

Revealed: Happiest places to live in UK and their average house prices


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The nicest places to live in the UK in 2021 were revealed in a survey conducted by property website Rightmove. So where exactly are these places? What makes the people who live there happy? And more importantly, what is the average asking price for properties in these locations? We will take a look.

What makes a place happy?

Rightmove surveyed over 21,000 people in the UK and used 10 measures of happiness to determine the happiest places.

The 10 measures are:

  • The feeling of belonging
  • The kindness and politeness of the people
  • Being able to be yourself
  • Nature and green spaces
  • The sense of community spirit
  • Artistic and cultural activities
  • Opportunities to develop skills
  • Non-essential amenities (for example, restaurants, shops)
  • Essential local services such as doctors and schools
  • Sports and recreational activities

Responses for each of the ten measures were averaged to produce a category score as well as an overall score.

According to Rightmove, the most important factors people look for in a neighborhood are a sense of belonging, friendliness of locals, and the ability to be themselves.

Another interesting finding is that people living in villages are more likely to be happy than those living in cities, while those living on the coast are generally the happiest.

What are the best places to live in the UK?

Rightmove’s study shows Hexham, Northumberland, to be the nicest place to live in the UK in 2021. The city previously tops the list in 2019.

The inhabitants of the historic city turned out to be the happiest due to factors such as friendliness of neighbors, sense of belonging, high quality of social amenities and access to open spaces.

In second place is Richmond-upon-Thames, which for the past seven years has been ranked as the nicest place to live in London.

Harrogate, Hove and Llandrindod Wells in Wales round out the top five.

So what other places made the top 10? Here is the full list, along with the average asking prices.

  1. Hexham, North East (£ 297,088)
  2. Richmond-upon-Thames, London (£ 1,196,892)
  3. Harrogate, Yorkshire and the Humber (£ 353,624)
  4. Hove, South East (£ 525,906)
  5. Llandrindod Wells, Wales (£ 193,601)
  6. Stirling, Scotland (£ 191,226)
  7. Monmouth, Wales (£ 312,649)
  8. St Ives, South West (£ 494,393)
  9. Anglesey, Wales (£ 278,391)
  10. Leamington Spa, West Midlands (£ 350,981)

What should you consider when deciding where to move?

Needless to say, there are many other considerations involved in choosing where to move, not the least of which is the price. For example, Richmond-upon-Thames in London is ranked as the second best place to live in the UK, but the average asking price for a house is £ 1,196,892! Unfortunately, not many people will be able to afford it.

Your personal situation will also determine where you can move. For example, does your job allow you to work remotely? Or do you have to go to work every day?

Simply put, there is a lot to consider. The key is to weigh your personal situation and priorities against your financial situation and choose a location that offers the best balance between the two.

Are you planning to become an owner in the near future? Check out these tips on how to successfully save money for a home.

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